advanced digital
marketing program (admp) - keyword management
recognized credentials for a competitive edge
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recognized credentials for a competitive edge
in today's digital landscape, brands need to be discovered organically to stay ahead. this course deep-dives into seo, keyword management, and web listening, equipping professionals with the skills to optimize visibility, enhance brand reputation, and drive long-term growth without relying on paid media.
case study
based
4 months
max 10 students per batch
5 hours a week
100% classroom based
instructor-led
2 months
internship
introduction
keywords
off page
on page
appendix
web listening
by the end of this course, you will have:
mastered seo strategies to boost organic visibility and engagement
developed expertise in keyword research, on-page & off-page optimization
learned web listening techniques to manage brand reputation effectively
Ideal for professionals looking to specialize in seo and digital brand management, including:
marketing & SEO professionals aiming to enhance organic reach
entrepreneurs & business owners wanting to optimize their brand’s visibility
content strategists looking to integrate SEO best practices into content marketing
keyword management specialist
12+ years of
experience
this course is designed for marketing professionals, SEO specialists, content strategists, and entrepreneurs looking to enhance their expertise in organic search optimization and brand reputation management. it is ideal for those who want to specialize in SEO and web listening techniques to drive long-term digital growth.
this course equips you with advanced SEO skills, keyword strategy, and web listening techniques, allowing you to optimize website rankings, improve organic reach, and manage brand reputation effectively. it prepares you for high-demand roles in digital marketing and search optimization.
unlike generic SEO courses, this program focuses on specialized skills in keyword management, SEO strategy, and online reputation management. it includes real-world case studies, hands-on projects, and expert-led training, ensuring you gain practical experience that directly applies to your professional growth.
the course delves into web listening tools, sentiment analysis, and consumer interaction tracking. you'll learn how to monitor online conversations, address feedback, and manage a brand’s digital presence effectively, ensuring long-term credibility and trust.
yes! the course provides practical exposure to industry-standard SEO tools used for keyword research, on-page and off-page SEO, analytics, and web listening. you'll work with google analytics, SEO tracking platforms, and online reputation monitoring tools to apply your learning in real-world scenarios.
if you’re looking to upskill
if you’re looking to upskill
if you’re looking to upskill
if you’re looking to upskill
if you’re looking to upskill
