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recognized credentials for a competitive edge
in today's dynamic digital landscape, brand management today extends beyond just visibility—it's about strategic brand growth and engagement. this digital brand strategy & management course equips professionals with the skills to develop, execute, and optimize brand positioning across digital and traditional platforms. master the art of brand consistency, audience engagement, and data-driven decision-making to create a brand that stands out and delivers measurable business impact.
case study
based
4 months
max 10 students per batch
5 hours a week
100% classroom based
instructor-led
2 months
internship
understanding the marketing funnels
media planning & buying
analytics: making data work for you
google analytics
by the end of this industry-leading program, you will have:
gained expertise in strategic brand growth across both digital & traditional channels
leveraged data-driven insights & analytics for powerful brand positioning
mastered media planning, buying, and campaign optimization to maximize brand impact
this advanced brand positioning & marketing program is ideal for:
marketing professionals aiming to integrate and elevate online and offline brand strategies
brand managers seeking data-driven insights to enhance audience engagement and loyalty
entrepreneurs & business owners looking to build a powerful, scalable, and market-leading brand
this course is designed for marketing professionals, brand managers, and entrepreneurs looking to enhance their expertise in brand strategy across online and offline platforms. it is ideal for those who want to stay ahead in a rapidly evolving digital landscape.
this course will help you develop and execute effective brand strategies, master data-driven decision-making, and optimize brand positioning in both traditional and digital spaces. you’ll gain hands-on experience with analytics, media planning, and consumer engagement strategies.
unlike generic marketing courses, this program focuses on the integration of online and offline brand management, ensuring you learn practical, real-world applications through case studies, industry insights, and hands-on training with leading digital tools.
yes. this course includes google analytics training, web analytics fundamentals, and insights on leveraging qualitative and quantitative data to make informed branding decisions.
absolutely. you will learn how to plan, buy, and optimize media across digital and traditional platforms, ensuring your brand reaches the right audience with maximum impact.